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| This article is printed with the permission of the Iowa
Farm Bureau |
Ankeny Agribusiness Software Company Earns Farm
Bureau's Renew Rural Iowa Entrepreneur of the Month Award
Posted:1/28/2010 2:42:11
PM
AgVision
Agribusiness Software wins high praise from farmers who increasingly
rely on their expertise to navigate complicated flow charts of
business dealings with grain elevators, agriculture retailers, seed
processors, feed manufacturers, ethanol plants and more. The
company’s respected track record and customer service has helped
AgVision Agribusiness Software win the Renew Rural Iowa entrepreneur
of the month award.
Jose and Shelley Laracuente purchased the
company 14 years ago and since then have developed the accounting
software company into a valuable asset for rural Iowans who need to
chart their financial positions, create sales and purchase
contracts, process inventory - virtually anything that today’s
farmer needs to ensure continued financial stability. “I see their
product is providing a service to ag retailers and farmers in rural
Iowa and makes these businesses more efficient, hopefully more
profitable, and will also help make those dollars roll over out in
rural Iowa to help the economy out there,” says Steve Lee, Polk
County farmer.
Customers also have high praise for AgVision
Agribusiness Software’s ability to stay ‘cutting edge’ but still
relatable. “Our customers have multiple locations and need to move
data back and forth and our ability to troubleshoot and support our
products remotely has improved, we don’t need to hop on a plane, we
can do it from here,” says AgVision CEO and President Jose
Laracuente.
A well-run, small Iowa company has the ability to
impact many in the community beyond their customer base. Tim
Moerman, City of Ankeny Economic Development Director, agrees. “The
city of Ankeny provides good career opportunities for many local
people in the area and has a plan for good growth in the future and
we’re just happy to have them around. They have a strong vision for
where they want to go so as tech changes, as ag changes, they’re in
a good position to keep growing and keep providing those jobs,” said
Morman.
Farm Bureau’s Renew Rural Iowa program helps new and
existing businesses grow and develop to achieve their best financial
success. For more information about Renew Rural Iowa or upcoming
Venture Net business mentoring seminars, call 800-254-9670 or log on
to the Renew Rural Iowa website at http://www.renewruraliowa.com/.
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